Join our Foundation

Location: Toronto, Ontario, Canada

Organization: AED Foundation of Ontario

About Us: The AED Foundation of Ontario is dedicated to promoting the importance of Automated External Defibrillators (AEDs) and providing education and resources to ensure their availability and proper use. Our mission is to save lives by increasing public awareness and accessibility of AEDs across Ontario.

Position Overview: We are seeking a dynamic and creative digital media/media and information technology coordinator to join our team. This role is critical in enhancing our online presence, engaging with our community, creating and supporting outreach and awareness, and effectively communicating our mission and initiatives. The ideal candidate will have a passion for social media, excellent communication skills, a background in technology, and a strong understanding of digital marketing strategies.

Key Responsibilities:

· Develop and implement a comprehensive social media strategy to support outreach goals and facilitate awareness and engagement.

· Create, curate, and manage all published content (images, video, written) across various social media platforms.

· Manage and update the organizations associated website.

· Develop mainstream media and marketing campaigns to promote AEDs and the Registry.

· Assist the Chief Communications Officer in connecting with the Ministry of Health communications team to align campaigns to expected outcomes.

· Monitor, listen, and respond to users in a “social” way while cultivating outreach initiatives.

· Oversee the design and execution of social media campaigns.

· Analyze key metrics and social media algorithms and adjust strategy as needed.

· Collaborate with the team on outreach campaigns.

· Develop and manage media relations and press releases.

· Coordinate media and social media with aligned stakeholders.

· Stay up to date with digital marketing and the utilization of artificial intelligence for potential new channels and strategies to keep us ahead.

·Supporting Chief Executive Officer in IT procurement and IT best practices, cybersecurity policies, and IT stakeholder relations. 

Qualifications:

· Certificate or degree in digital marketing, communications, or a related field.

· IT experience, preferably with an understanding of database development.

· Proven working experience in social media or related field.

· Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills.

· Demonstrable social networking experience and social analytics tools knowledge.

· Adequate knowledge of web design, web development, CRO, and SEO.

· Knowledge of online marketing and a good understanding of major marketing channels.

· Positive attitude, detail, and customer-oriented with good multitasking and organizational ability.

· Self motivated with strong team integration skills.

· Proficient in office technology as well as Adobe CS and related software.

· Fluency in English.

What We Offer:

· Competitive salary and benefits package.

· Collaborative and supportive work environment.

· Professional development and growth opportunities.

How to Apply: Interested candidates are invited to submit their resume and cover letter to careers@aedfoundationontario.ca by April 14, 2025, at noon.

The AED Foundation of Ontario is an equal opportunity employer. Only candidates considered for interview will be contacted.